Joane Goulding is the director of The Goulding Institute

In 2011 was awarded the title: Hypnotherapist Emeritus by the PCHA. She is a Life Member of the AACHP and the ASCH.

Since 1974 Joane has specialized in the biopsychosocial aspect of stress and mind management. 

For many years Joane was a Director of the Australian Academy of Hypnotic Science, a Registered Training Organization (RTO).

She was the author of the 2 year government accredited Diploma of Health: Clinical Hypnotherapy and is currently registered on the Australian National Hypnotherapy Register.

Joane is an international lecturer, a published author and creator of the Goulding SleepTalk® for Children process.

She has been an invited guest speaker in the China, UK, USA, Singapore and NZ.


Joane was awarded the International Hypnosis Hall of Fame Award

In May 2016 Joane was awarded the International Hypnosis Hall of Fame Award for 2016 in Florida, USA. Photo Robert Otto President/CEO of IACT and IMDHA with Joane.

The Goulding Institute is a provider of quality Continuing Professional Education (CPE) courses and programs.

The Goulding Institute has received accreditation as an approved training organisation with the International Medical and Dental Hypnotherapy Association (IMDHA) and the International Association of Counselors and Therapists (IACT).

IMDHA endorses a host of Specialty Certifications by experienced educators and the Specialty Certification as an accredited and Registered SleepTalk® Consultant is now accepted by IMDHA (Conditions Apply) In addition Accredited and Registered Goulding SleepTalk® consultants now have recognition for full membership with IACT. If you would like more information about this please contact Joane Goulding directly.

The Goulding Institute is also a provider of quality Continuing Professional Education (CPE) courses and programs.

Courses are recognised by the following professional associations and organisations.

  • International Medical and Dental Hypnotherapy Association (IMDHA)
  • International Association of Counseling Therapists (IACT)
  • Hypnobirthing Birthing Institute
  • Australian Society of Clinical Hypnotherapists (ASCH)
  • Australian Association of Clinical Hypnotherapy and Psychotherapy Inc. (AACHP)
  • Professional Clinical Hypnotherapists of Australia (PCHA)
  • Australian Hypnotherapy Association (AHA)
  • Australian Counselling Association (ACA)
  • Federation of Victorian Counsellors (FVC)
  • The Council of Clinical Hypnotherapists (Australia) Inc.
  • The Hypnotherapy Association UK (HAUK)
  • The Elman Institute (USA)
  • New Zealand Hypnotherapy Federation Inc. (NZ)
  • Diabetes Reseach Association of America Inc. (USA)
  • Minnesota Institute of Advanced Communication Skills Inc. (USA)
  • Professional Hypnotherapists of Australia (PHA)
  • National Council of Psychotherapists UK
  • Asociatia Romana De Hipnoza


  • HCA – Consultant to the Executive Committee (2011)
  • CCH: In Recognition of Outstanding Lifetime Contribution to the Profession of Clinical Hypnotherapy (2011)
  • AACHP: In Recognition of Exemplary Service and Contribution to the Profession of Clinical Hypnotherapy in Australia (2011)
  • International Hypnosis Federation – USA. Chairman’s Award (2011)
  • PCHA: Hypnotherapist Emeritus Award. In recognition of her outstanding contribution to the acceptance of hypnotherapy, the setting of hypnotherapy standards, the developing and teaching of hypnotherapists and continuous guidance to the profession. (2011)
  • Honorary Life Membership, Australian Society of Clinical Hypnotherapists (for extensive and valued service to this Society, and to the advancement of Clinical Hypnotherapy in general.) (2008)
  • Certificate of Appreciation. (In recognition and appreciation of outstanding service to the profession of Clinical Hypnotherapy in Australia. (2006 & 2008)
  • Life Membership, Council of Clinical Hypnotherapists. (2006)
  • Fellowship, Australian Society of Clinical Hypnotherapists (for contribution to the science of hypnosis, and for key leadership in lobbying the Victorian Government to make changes to the Victorian Psychological Practices Act.) (1998)
  • Certificate of Recognition, National Innovative Training & Development Awards, Australian Institute of Training and Development. (1997)
  • Recognition of Exemplary Innovation (for valued contribution to the national Innovation in Training and Development award, setting a benchmark in the area of T & D resource development. Australian Institute of Training and Development (Vic) (1997)

Keynote Speeches and Presentations

Joane Goulding is an experienced and engaging public speaker who has delivered presentations on the Goulding SleepTalk® process at events throughout the world. For example:

  • Guest speaker HypnoBirthing Conclave – Mexico (2015)
  • Guest speaker International Medical & Dental Hypnosis Association Florida (2015)
  • Guest speaker Hypnothoughts Conference – Las Vegas (2014)
  • Guest speaker HypnoBirthing Conclave – Las Vegas (2014)
  • Guest speaker at the International Hypnosis Federation Conference – USA (2011)
  • Guest speaker at the AHA Conference – NSW (2010)
  • Launch of the Goulding SleepTalk® process and training of Consultants from England, Ireland and Spain. Academy of Holistic Hypnotherapy, Manchester, United Kingdom. (2008)
    SleepTalk® Consultant Training, Singapore
  • Introducing the Goulding SleepTalk® process, presentation for 250 parents, through The Magic Eye Foundation, Hong Kong (2009)
  • The Goulding SleepTalk® process, presentation to members of the Federation of Victorian Counsellors (2007)
  • SleepTalk®, book launch and presentation to parents and potential Consultants, Singapore (2006)
  • Keynote Speaker, The Goulding SleepTalk® process, New Zealand Hypnotherapy Federation 9th Annual Conference (2004)
  • Keynote Speaker, The Goulding SleepTalk® process, American Council of Hypnotherapist Examiners, 14th Annual International Hypnotherapy Conference, California, USA (1999)
  • Publications, Papers, Articles, Courses
  • Publications: The International Hypnosis Magazine, Nov 2013
  • The Australian Journal of Clinical Hypnotherapy & Hypnosis. Volume 33. Number 2 Spring 2011
  • SleepTalk® for Children, article, Insight Magazine (2005)
  • Creator and Author, SleepTalk® A Gift of Love Through Positive Parenting, Pennon Publishing, Joane Goulding (2004)
  • Author, Government Accredited Diploma in Health – Clinical Hypnosis, 1500 hours of course materials for the Australian Academy of Hypnotic Science (1998)
  • Author, Communication and Counselling, Certificate IV course materials, for the Australian Academy of Hypnotic Science (1998)
  • Author, Counselling and Conflict Resolution Certificate IV course materials, for the Australian Academy of Hypnotic Science (1998)
  • Author, Counselling Skills for Professionals. Certificate 1V course materials, for the Australian Academy of Hypnotic Science. (1998)
  • Author, Accreditation Documentation required for achievement of Registered Training Organization status (1994-98)
  • Author, Training Manual – SleepTalk® ,Government Reg. No. VBH 197 (1996-97)
  • Author, Diploma of Clinical Hypnotherapy developed for the National College of Traditional Medicine (NCTM), a 2 year course, accredited by ASCH, CCH, AHA (Australian Hypnotherapy Association), ATMS and others.
  • Published articles in ‘Integrity’, AAHS Newsletter.
  • Numerous feature magazine articles and papers on the Goulding SleepTalk ® process for children (1995 – 98)
  • Development of Course Curriculum and Author of Training Manual for a New South Wales Distance Education Course, Certificate Level 1V – Communication & Counselling (1994-95)
  • SleepTalk® Therapy – The Story of Michelle. Nature & Health – The Wholistic Journal of Wellbeing (1987)
  • The use of the Hoffer and Osmond Diagnostic Test (HOD) in Hypnosis. Published: The Journal of Orthomolecular Medicine, Vol. 1, No. 1, (October 1986)


  • TAE Certificate 1V in Training and Assessment 2011
  • Certification – Stress Management Specialist – Minnesota Institute of Advanced Communication Skills, 2008
  • Certification – Motivational Coach – Minnesota Institute of Advanced Communication Skills, LLC. 2008
  • Diploma, Training and Assessment Strategies, Dynamic Training, Melbourne, 2005
  • Registered Private Provider of Vocational Education and Training. 2003
  • Certificate IV Assessment and Workplace Training, Berry McSherry & Associates Pty. Ltd., 2000
  • RPL (Recognition of Prior Learning) Assessor Training Program, Kangan Batman College of TAFE, 1999
  • Postgraduate Diploma in Clinical Nutrition, The International Academy of Nutrition. 1985
  • Approved Trainer, Lecturer, Examiner, Supervisor, ASCH, 1985
  • Diploma from The Hypnotism Training Institute of Los Angeles, 1984
  • Accredited Examiner, American Council of Hypnotic Examiners, 1984
  • Accredited Trainer, American Council of Hypnotic Examiners, 1984
  • Post Graduate Diploma, Hypnotherapy & Psychotherapy, 1982
  • Lifeline Telephone Counsellor, 1980 – 1982
  • Master Hypnotist, awarded by American Council of Hypnosis and Examiners, 1982.
  • Diploma in Clinical Hypnotherapy 1980

Current and Past Professional Memberships:

  • 2012 Member of the Executive Council. ASCH
  • 2011 Professional Clinical Member. AACHP
  • 2011 Professional Clinical Member. ASCH
  • 2011 Member of the Education Board & HCA: Member of the Ethics Board
  • 2009 Member of the National Guide of Hypnotherapists. (NGH)
  • 2008 Life Member, Australian Society of Clinical Hypnotherapists. (ASCH)
  • 2005 Foundation Life Member, Council of Clinical Hypnotherapists (CCH)
  • 2005 Ethics & Education Standards Member of the Executive Council (CCH)
  • 1999 Publisher Member, The Copyright Agency Limited.
  • 1998 Fellowship, Australian Society of Clinical Hypnotherapists. (ASCH)
  • 1998 TAFE Frontier, Member, Tender Assessment Panel
  • 1994 Member, Complementary Health Users’ Group
  • 1994 Australian Institute of Trainers & Developers (AITD)
  • 1991 Member, Complementary Medicine Association. (CMA)
  • 1991 Member, Orthomolecular Medical Association. (OMA)
  • 1991 Member, Australian College of Nutritional and Environment Medicine (ACNEM)
  • 1986 Member, Australian Traditional Medicine Society (ATMS)
  • 1985 Member, International Academy of Nutrition (IAN)
  • 1983 Member, American Council of Hypnosis & Examiners (ACHE)
  • 1982 Member, Australian Society of Clinical Hypnotherapists (ASCH)

Joane complies with the NSW ‘Code of Conduct’ for Health Practitioners.

It is important for visitors to this site to note that it is my legal obligation to report suspected child sexual abuse.

In Victoria, a new offence for failure to disclose child sexual abuse came into effect on 27 October 2014. The offence requires that any adult who holds a reasonable belief that a sexual offence has been committed in Victoria by an adult against a child (aged under 16) disclose that information to police. The offence applies to all adults in Victoria, not just professionals who work with children, unless they have a reasonable excuse.


 Visit the Online Shop to purchase Joane’s book, audio and Parental Video Program: The Goulding SleepTalk®Process

The Goulding SleepTalk® Process Video Tutorials for Parents

Watch on Windows PC, Mac & IOS or Android smart phones

The SleepTalk®  Video Tutorials for Parents

The Goulding SleepTalk®Process - Paperback Book & CDs

Many free bonuses - including Skype Consultation with Joane Goulding

The SleepTalk® for Children Paperback Book

eBook version of The Goulding SleepTalk® Process

Immediate download of PDF ebook & MP3

The SleepTalk® for Children eBook

SleepTalk® eBook Translations in Multiple Languages

Immediate download of PDF workbook & MP3 (NB the MP3 is English language only)

SleepTalk® Foundation WorkBook Translations